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Brand compliance

One standard for every artwork and every reviewer

Inspack checks every artwork and marketing asset against your brand guidelines, briefs, and approved copy, so the same rules apply to every review and nothing slips through.

Halcyon Midnight Bloom face oil carton

Trusted by

  • Snapchat
  • Hightide
  • NextEra Energy
  • Catchmaster
  • Umami
  • Pernod Ricard
  • Jägermeister

01 / The problem

Every reviewer works from a different standard

01

No shared standard

Each team, brand, and agency works from its own guidelines, so the same artwork passes for one reviewer and fails for another.

02

Artwork drifts from the brief

Copy, claims, and translations change between brief and final file, and small differences slip past several reviewers.

03

Feedback everywhere, records nowhere

Comments sit in email, chat, and spreadsheets, so no one can trace where an error came in.

04

Volume multiplies every gap

Hundreds of SKUs and repeated rounds turn small inconsistencies into weeks of rework.

02 / The solution

Every artwork checked against the same standard

What we check

  • Copy
  • Claims
  • Translations
  • Logos and clear space
  • Fonts and colours
  • Required elements
  • Layout and positions

Against what

  • Your brand guidelines
  • Your briefs and approved copy
  • Your master labels and specs

Every issue comes with

  • the guideline it breaks
  • a suggested fix
  • a full audit trail

See your brand guidelines applied to a real artwork

Just upload your guidelines and one artwork or campaign asset, and see every issue in minutes.

03 / Features

Consistency you can rely on

Every review runs on the same rules, moves through one approval flow, and keeps one record of every decision.

01Source of truth

One source of truth for every review

Guidelines, briefs, and approved copy live in one place, so every team and agency reviews against the same standard.

02Approval workflow

From review to sign-off without the chasing

Owners, due dates, and automatic reminders move each artwork forward, so every reviewer knows when it’s their turn.

03One record

Every comment and decision in one place

Comments, approvals, and changes stay on the artwork itself, with a full audit trail showing who changed what, and when.

04 / Why Inspack

What your review process looks like with Inspack

BeforeWith Inspack
Each reviewer uses a different checklistOne set of rules for every review
Errors found after printingErrors flagged before approval
Feedback in email, chat, and spreadsheetsEvery comment on the artwork itself
Chasing reviewers for sign-offClear owners, reminders, and status
No record of where errors came inA full audit trail of every change

05 / For whom

Built for everyone responsible for the final artwork

01

Brand and marketing teams

Keep every brand, product line, and market on the same guidelines.

02

Artwork and packaging managers

Track every artwork, version, and approval in one place, at any volume.

03

Design teams and agencies

Check work inside Illustrator, InDesign, or Figma before sending it for review.

06 / FAQ

Got questions? We’ve got answers

Have questions about our services? Explore our detailed FAQ section for in-depth answers and insights.

It’s the process of checking that every artwork follows the brand’s guidelines, briefs, and approved copy, including logos, fonts, colours, claims, and translations, before release.

By having every reviewer check against the same rules. In Inspack, brand guidelines, briefs, and approved copy become one set of rules applied to every review, by every team.

Yes. It compares each version with the brief and flags missing elements, changed copy, and translation errors.

Yes. Create a preset for each brand or product line, and the right guidelines apply automatically.

Yes. Designers can check their work inside Illustrator, InDesign, and Figma before handing it over.

Yes. Every comment, change, and approval is recorded in the audit trail, with the person and date.

Brand compliance checks artwork against your own standards, while regulatory compliance checks it against the law. Inspack runs both in the same review.

Make every review count the same